With the Bachelor of Arts in Multimedia Design from UCSI University, graduates will be equipped with the required knowledge and industry-relevant skills to set the new standard of visuals, interaction and experience in the cutting edge multimedia design world. Covering multiple forms of media, the curriculum includes visualising and creating content, brand and messages through imagery and animation. The wide range of topics covered is ideal for students who want an edge in making an impact in today’s ever changing digital world.
STPM / A-levels : Minimum 2 principals
UEC : Minimum 5 credits
International Baccalaureate : Minimum score of 26/42 points from 6 subjects
National Matriculation : Minimum CGPA of 2.0
Other qualifications deemed equivalent to STPM / A-Level by Malaysian Qualifications Agency : Minimum Average 60%
UCSI Foundation : Minimum CGPA 2.0
Diploma : Minimum CGPA 2.5 or Candidates who obtained a CGPA between 2.00 and 2.50 may be admitted subject to internal assessment process
English Language Requirement
A distinction (A+, A or A-) in the English Language subject at SPM/UEC level; or MUET Band 3; or a score of 410-413 (writing-based) / 34 (internet-based) in TOEFL; or Band 5.0 in IELTS.
In the event that the English Language Requirements are not met, student may be required to undertake additional English module(s) prior to or concurrently with the undergraduate programme, based on the University’s decision.
International students holding equivalent academic qualifications but which are not conducted in English, are required to sit for the English Placement Test, which may result in the taking of the Certificate in English programme (1 to 10 months). Students who intend to pursue the above undergraduate programme directly, are advised to fulfil the above English requirements prior to commencing their studies at the University.
What you Learn
Fundamentals of Marketing
Fundamentals of Management
Marketing in Practice
Business Information System
University Life (MPU-U2)
Business Law – Malaysian Perspective (MPU-U3)
Extracurricular Activity 1 (MPU-U4)
Co-Operative Placement 1
One to One Marketing
Business Research Methods
Statistics and Its Application
Business Modelling and Spreadsheet
Internet in Practice
Extracurricular Activity 2 (MPU-U4)
Co-Operative Placement 2
Marketing Research Project A
Current Issues in Marketing
Marketing Research Project B
Strategic Information Systems Management
Extracurricular Activity 3 (MPU-U4)
Co-Operative Placement 3
General Courses (MPU) are compulsory for all students.